Mercedes, McLaren, Red Bull, Ferrari: Which is the Most Popular Formula 1 Team in 2025?

Formula One (F1) is arguably the most trending sport on the planet. Thanks to Netflix hit Drive to Survive, millions of casual viewers have gotten to learn the nitty-gritty of the sport, become captivated by its high-stakes drama.

The 10 F1 teams, aka Constructors, have greatly benefited from this massive surge in popularity. Their social media s are buzzing with regular organic engagement, which has considerably boosted profit.

In the list below, Sportcasting will take a look at the teams that are dominating the social channels, explore which of them have come out on top.

Here is the ranked list of the most popular F1 teams on social media:

Ranked: Top 10 Most Popular Teams in Formula 1 (2025)

#10 Sauber: 5.6 Million Followers

Like the Constructors’ Championship last year, Sauber have only managed to finish 10th in the rankings. Sauber, which will become Audi from the 2026 F1 season, have 5.6 million followers across social media. They have 2.8 million followers on Instagram, 0.78 million on Facebook, 1.5 million on Twitter, and 0.53 million on TikTok.

Former Haas driver Nico Hulkenberg and debutant Gabriel Bortoleto are driving for Sauber this year. Hulkenberg, the veteran, is the more popular pilot, with him flaunting a total of 4.05 million followers.

#9 Haas: 6.2 Million Followers

American F1 team Haas have edged out Kick Sauber, taking ninth place in the rankings with 6.2 million followers on social media. Haas have 3.1 million followers on Instagram, 0.58 million followers on Facebook, 1.7 million fans on Twitter, and 0.8 million followers on TikTok.

Haas has a completely new driver pairing for 2025, with Esteban Ocon ing from Alpine and Ollie Bearman getting his full-time drive. Neither driver is too popular on social media, but Ocon has the edge, courtesy of his 4.5 million fans.

#8 Racing Bulls: 7.8 Million Followers

Visa Cash App Racing Bulls, aka VCARB or simply Racing Bulls, have 7.8 million social media followers. Red Bull’s sister team have 3.3 million followers on Instagram, 1.5 million on Facebook, 1.7 million on Twitter, and an additional 1.3 million on TikTok.

Japanese F1 driver Yuki Tsunoda is a fan favourite, and it will be a while before he loses his crown as the more popular driver in the team. Tsunoda, who could reportedly replace Liam Lawson in Red Bull as soon as the third race on the 2025 calendar, has 3.4 million followers on social media.

#7 Williams: 8.7 Million Followers

One of the most successful Constructors in F1 history, Williams are seventh on the list with a combined count of 8.7 million social media followers. The British racing unit have 4.2 million followers on Instagram, 1.3 million fans on Facebook, 2.1 million followers on X, and 1.1 million subscribers on TikTok.

Williams have one of the strongest driver pairings this season, with ex-Ferrari man Carlos Sainz linking up with Alex Albon. The Spaniard has yet to beat Albon on track this year, but he is miles ahead of the Thai driver in the popularity contest, boasting 17.8 million followers across four social media channels.

#6 Alpine: 10.4 Million Followers

The only French team on the F1 grid, Alpine have 10.4 million followers on social networking websites. They have 4.2 million followers on Instagram, 2.2 million on Facebook, 2.2 million more on X (formerly Twitter), and 1.8 million on TikTok.

Alpine has a veteran-rookie pairing for the 2025 season, with Jack Doohan ing former Red Bull racer Pierre Gasly. The Frenchman has a strong social media game and is by far the more popular of the pair. He has 8.2 million fans across the top four social media platforms.

#5 Aston Martin: 10.7 Million Followers

Winning the midfield battle, James Bond’s Aston Martin have emerged as the fifth-most popular F1 team in 2025. The British F1 team have 4.8 million followers on Instagram, 1.3 million on Facebook, 2.3 million on X, and 2.3 million on TikTok, taking their total to 10.7 million.

Aston Martin have kept their driver lineup intact for the 2025 F1 season, meaning Lance Stroll and Fernando Alonso remain in the cockpit. Stroll has surprisingly outperformed Alonso this season, but the two-time champion is a lot more popular on social media. The Spaniard has 15.4 million followers while Stroll has only 1.99 million.

#4 McLaren: 29.6 Million Followers

Amassing 29.6 million followers across Instagram, Facebook, Twitter, and TikTok, reigning Constructors’ Champions McLaren have secured the fourth position in the popularity contest. The Papayas have 14.6 million followers on Instagram, 4.5 million on Facebook, 4.2 million on X (formerly Twitter), and 6.3 million on TikTok.

Zak Brown’s team, who are already leading the Constructors’ Championship this year, have two brilliant drivers in Lando Norris and Oscar Piastri. Although they look pretty evenly matched on the track, the Englishman is clear of the Aussie on socials. Norris has 16 million followers on social media. Piastri, on the other hand, has 5.4 million.

#3 Ferrari: 34.6 Million Followers

The most iconic team in Formula 1 history, Ferrari have clinched the third spot in the rankings with an accumulated count of 34.6 million across four social media platforms. The record 16-time Constructors’ Champions have a chart-topping 17.9 million followers on Instagram, 5.5 million on Facebook, 5.3 million on Twitter, and 5.9 million on TikTok.

Lewis Hamilton‘s switch from Mercedes has greatly benefitted the Italians, with the Englishman bringing more than his fair share of devotees from the German camp. Hamilton is clear of his teammate, Charles Leclerc, in of popularity, boasting a whopping 54.7 million followers across the four aforementioned social channels. Leclerc, meanwhile, has a respectable 26.4 million followers.

#2 Red Bull: 34.9 Million Followers

Reigning Drivers’ World Champion Max Verstappen‘s Oracle Red Bull Racing is in second place with a cool total of 34.9 million followers across four social media channels. Red Bull, who lost the Constructors’ Championship to McLaren last season, have 12.9 million followers on Instagram, 11 million on Facebook, 4.7 million on X (formerly Twitter), and 6.3 million on TikTok.

Four-time world champion Verstappen is not only Red Bull’s No. 1 driver, but he is also their most popular ambassador on social media. The Dutchman has 20.3 million followers on social channels.

#1 Mercedes: 37.6 Million Followers

German giants Mercedes are the most popular Constructors in the 2025 F1 season, boasting a combined follower count of 37.6 million across Instagram, Facebook, X (formerly Twitter), and TikTok. They have 14.1 million followers on Instagram, 11 million on Facebook, 5.1 million on X, and 7.4 million on TikTok. Considering the fact that they have lost the most popular F1 driver in history, Lewis Hamilton, to Ferrari, Mercedes’ supremacy is more than praiseworthy.

Mercedes have George Russell and Andrea Kimi Antonelli on the F1 grid this year. Russell, who has been with the team since 2022, is the more popular driver, boasting a combined count of 9.49 million.

Is Mercedes More Popular Than Ferrari?

Combining the follower counts from Instagram, Facebook, Twitter, and TikTok, Mercedes are more popular than Ferrari, boasting 3 million more followers. The Prancing Horse, however, have the lead on Instagram, sitting 3.8 million clear of the Silver Arrows.

Which Team Is the Most Popular on Instagram?

With 17.9 million followers, Ferrari lead the Instagram rankings. McLaren, which won the Constructors’ Championship in 2024, are second with 14.6 million.

Who Is the Most Followed F1 Driver?

Ferrari star Lewis Hamilton is by far the most popular F1 driver. The seven-time world champion has a whopping 54.7 million followers across his social media channels.

Also Read: Top 10 Most Followed F1 Drivers On Social Media