Football
Coventry City Announce Record Kit Sales For The 2024/25 Season

Coventry kit sales have hit record figures for the 2024/25 season with over 43,000 shirts being sold by the club alone.
That total includes the home, away and third strip jerseys. It also s for the ‘Navy Out‘ fourth shirt that was worn against Ipswich in the FA Cup last month.
In total, a staggering 50,000 units of kit have been purchased worldwide. The impressive numbers show just how keen Sky Blues fans are to demonstrate their for the club.
City are renowned for creating iconic and eye-catching designs owing to their strong relationship with kit supplier Hummel. It’s fair to say that partnership is truly blossoming.
The incredible Coventry kit sales will no doubt boom once again if the club can secure promotion back to the Premier League in the coming months.
On the pitch, Frank Lampard’s side currently occupies 5th spot in the EFL Championship. He would certainly earn legendary status if he can lead the Sky Blues back to the promised land.
This weekend, Lampard’s men welcome Stoke to the CBS Arena. The best football betting sites in the UK price City as the 4/7 match favourites.
👕 Coventry City hit record kit sales, with fans urged to buy before it's too late! #PUSB
— Coventry City (@Coventry_City) March 5, 2025
Coventry Kit Sales Hit Record Figures
With just two months of the campaign remaining, the Coventry kit sales are expected to continue booming. However, ers are urged to be quick before it’s too late.
Rasoul Didarzadeh, Head of Retail at Coventry City, said: “We are delighted with the reception that Sky Blues fans have given to this season’s range of kits, both in of the general reaction and also the sales.
“Working with Hummel’s designer Rob Revell, the team at the club were able to create a set of kits which really encapsulates Coventry City and the city of Coventry as a whole.
“Record-breaking sales have been achieved, and we’d like to thank all of the fans who have bought kit this campaign. There is still some availability of kit, so we’d urge Sky Blues fans to buy before it is too late!”